|On July 2nd 1984 Warner
Commuications completed the sale of its Consumer Electronics
and Home Computer Divisions to the former head of Commodore:
Jack Tramiel and his company Tramel Technologies Limited.
TTL would legally rename
itself Atari Corp and would pursue development of its key
product line, codenamed "RBP" which stood for Rock Bottom
Price. This would eventually be named the "ST"
computer line, ST standing for Sixteen-Thirty bit computers.
Another group within the new
Atari was called the "Legacy group" - these would be a team
of engineers, many carry-overs who were hired from the old
Atari Inc over to Atari Corp to pursue the use of existing
Atari XL designs and implement new product designs based on
From July through August of
1984, Atari Corp initially intended to implement a rather
bold effort to develop and release several new computer
designs. Including LCD based systems,
wordprocessor systems, AMY based music systems and all of
these computers would have built in 3.5" disk drive
August 13, 1984
However, by early September
1984, the product line would be drastically altered down to
a strategy of using Atari Inc's earlier Atari 800XL and
800XLF designs and creating a path to releasing different
versions that would cost reduce the 800XL based system down
through 4 different variations.
Product Line September 9, 1984 Memo
By October of 1984, due to
very difficult financial issues facing Atari Corp, to at one
point Jack Tramiel had to go back to Warner Communications
and renegotiate the sale terms and receive a loan to
continue operations of Atari Corp. The XL line
would be further reduced down to just the release of only
the 800XLF, initially a SECAM version and then later a
limited run of NTSC/PAL version. The first of
the cost reduced 800XLF versions - the 900XLF would be
renamed to the 65XE and would be released in the beginning
of 1985. A 128K version of the 900XLF
would be released in April of 1985 called the 130XE.
In 1987 Atari would introduce
an XE system called the XEGS and finally in 1988 the last
version of the XE line would be released called the 800XE.
In 1992 all production and sales of XE computers would be